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Account Based Marketing
Synchronise the work of marketing and sales departments
to attract and increase the loyalty of target customers
We'll teach you
Collect data and develop a portrait of the target audience
Develop landing pages
Create progression and sales funnels
Find contacts and communicate effectively with LPRs
Define segmentation criteria and profile of the ideal customer
Analyse results using various services
Build AVM's marketing strategy
Develop advertising strategies across different channels
The course will be suitable
Sales managers
Directors and owners
Marketers
  • fend off competitors
  • shorten the deal cycle
  • sign contracts with "dream clients"
  • make the right investments
  • get visible results from the work of the marketing department
  • establish co-ordinated work of the company's departments
  • activate the most effective demand generation channel
  • get rid of untargeted leads
  • prove your importance in the company's turnover figures
How the training is organised
1
Studying the topic
Access to your personal account opens video lessons by topic. Each module has additional literature, templates, checklists.
13 modules
will be trained in all the skills required to be successful with key clients
Lecture notes
will ensure that you can always find time to study
Content
will engage, motivate
and structures new knowledge
The online format
will allow you to study
where and when it suits you
2
You're doing tasks
All theory is necessarily fixed in practice. You work on your project or on the project from us. Homework, tests help to consolidate everything in practice.
Working with real cases
will help to practise
practical skills
Tests
will consolidate and systematise the acquired knowledge
Homework
will turn into concrete steps to advance the project
Digitising the result
will show in figures how much progress has been made
3
Working
together
Networking is an important part of learning. Through exchanging opinions, working in teams, discussing projects, you will gain confidence and experience.
The mentor
will guide and direct
in training
A team of like-minded people will allow you to find the right contacts
4
Defend
project
The project work eventually becomes your thesis project, after the defence of which you receive your diploma.
The final exam
will confirm your readiness
professional
The presentation
will teach you how to present your work in front of experts
The diploma
will be a finished product
for your portfolio
The certificate
will reinforce the status
and competence of education
Programme
4 blocks
13 modules
1 year of access
3 months
Investing in the future
SMM-PROFI
100%
refund
Learning
easily
We will refund the course fee if you realise before the 3rd lesson that it's not for youMarketing course
Mentor support, checking every homework assignment with feedback from counsellors will make the learning process easy and effective
Sign up for a course
Investing in the future
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ACCOUNT BASED MARKETING
$500
Homework
Content
Translate into concrete steps to advance the project
Engages, motivates and structures new knowledge
$500
Made on
Tilda